It’s almost terrifyingly evident that the COVID-19 outbreak has significantly affected business and marketing plans on a global scale. This calls for B2B marketers to give their lead generation strategy…
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DEBUNKING THE TOP 6 COMMON INFLUENCER MARKETING MYTHS
Why would you put your brand’s reputation in the hands of amateurs ? Why would you give up total creative control over your own stuff ? You know, you can’t…
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THE IMPORTANCE OF INFLUENCER MARKETING IN MODERN MARKETING
The competition for brands to gain attention on the internet is pretty cutthroat…. and even that sounds like an understatement!This is large because every business, big or small, are creating…
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THE TOP DOS & DON’TS OF AN EFFECTIVE INFLUENCER MARKETING STRATEGY
As marketers are struggling to gain engagement through traditional marketing, brands are turning to influencer marketing and rightfully so. One of the most effective modern marketing strategies involves using social…
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5 STEPS TO DEVELOP THE PERFECT INFLUENCER MARKETING STRATEGY
As convenient and efficient as digital advertising is, there’s a lot of distrust towards it among audiences. The truth of the matter is advertising on its own is often not…
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